Having scaled across six countries in less than three years, ShopBack has seen its fair share of humps and bumps on the road to growth. It has now become a regional platform that works with over 1,300 ecommerce stores and powers over 1,000 orders every hour.
Operating in a fragmented South-East Asian landscape, ShopBack recognises that diversity of its team members can become a core strength. Hence, ShopBack ensures a physical presence in each market - all driven by locally-based talent.
In this session, Alex will share:
- ShopBack’s thinking behind regional expansion
- How to manage the tension between a strong company culture & local identity
- Leveraging technology to drive efficiency & engagement
- Key learnings – what worked for ShopBack and what didn’t